Hanig's is a series of family owned stores specializing in men's and women's high end, comfort footwear that supports active lifestyles, in style. Hanig's features a wide range of products: From hand crafted, hard to find European brands like Thierry Rabotin to widely known comfort brands like Dansko. Since the launch of the Web site, Hanig's has seen a 40% increase in sales!
Peter Hanig, president of Hanig's Footwear, approached liQuidprint with the desire to create an online e-commerce presence, to supplement their retail locations and make their quality products available world wide. The site needed to have a clean yet classic design to promote the Hanig's brand and serve as a resource for existing and new customers who want to learn more about Hanig's specialized European and American offerings.
The new site allows visitors to browse the Hanig's collection by men's shoes, women's shoes, styles, or brand. Or, customers can perform a more specific search using the "Search our Catalog" feature. Each shoe is accompanied by a thumbnail image that enlarges when clicked, providing a more detailed view of each color, stitch, and style of shoe. Shoppers can create an online account to keep track of their order status and history. See a shoe your friend would love? Use the "Email to a friend" or "Print this page" options to share your shopping successes.
Please visit: www.hanigs.com
Don't forget to Optimize Images for free Organic Traffic!
With Google, Yahoo, and MSN all showing images on standard search results pages (Google Universal Search) it is important to optimize your images and videos.
By checking your Web site analytics data you can determine what percentage of your visitors find you via Google Images and Yahoo Images. Most of our clients are surprised by how many people find them from an image search or an image in the natural search results. Some Web sites get 10% of their visitors from image searches alone.
We advise our clients to properly tag all images and change file names for images to the keywords that best represent the image. In addition, if your company has a number of images, we recommend that you upload your images to Flickr and add meta tags and descriptions of the images. This will help your images get high ranking and increase Web site traffic.
Contact us to put together a strategy for using your images and videos to bring more traffic to your Web site.
Sign up forms are a simple and effective way to gather information about the people using your Web site. Though the concept seems relatively easy, the follow-through can actually be a bit more complex. So, how do you get your site's visitors to take the time to fill out and submit your form?
Perhaps the best way to lead users to fill out a form is to make the process as quick as possible. Take into consideration the amount of time you would personally want to spend filling out an online form, and know that your visitors are NOT going to be more patient than you. Furthermore, don't gather more information than is absolutely necessary to fulfill your end of the bargain. Assume that each additional field is going to reduce the number of people that fill out your form by the same amount. Is it worth it? Remember, you can always collect more information after the initial form has been submitted.