Luxury Portfolio Launches iPad App
May 25, 2012
The high-end, luxury face of Leading Real Estate Companies of the World, Luxury Portfolio, launched its website back in 2005. Since then, its markets have grown to over 25,000 remarkable homes reaching more than 1.2 million visitors a year. Luxury Portfolio presents its visitors with a spectacular array of luxury properties and brokerages worldwide. This brand is recognized for its prestige and class, and its website represents this to the fullest.
To further enhance their customers home buying experiences, Luxury Portfolio set out to create an iPad app. Bringing their esteemed reputation and beautiful properties to their clients on-the-go would only make the home buying process that much easier for users. LiQuidprint was eager to help.
There were several requirements that Luxury Portfolio had for their application that liQuidprint adhered to. First, they wanted to ensure that each page of the app included navigation to the homepage so that users could easily find their way back if need be. Next, all photos used would be of active properties that would be customizable by the brokers. Luxury Portfolio also wanted a few different versions of its app: a consumer, broker, agent, customer, and web-based version. The consumer version showcases the available properties in a "look book" format so that users of this version can look through a pool of different homes. The broker's version has broker customizations that are co-branded to each broker. The agent version is similar to the broker edition except it has additional agent customizations, such as links that detail that Luxury specialist's work. The customer version of the app is an extension of the broker or agent versions in that it allows for the presented information to be specific to a particular customer. Finally, each app edition has a corresponding web version. These web versions mimic the application versions as closely as technologically possible.
We here at liQuidprint are extremely excited to announce the launch of Luxury Portfolio's new iPad app because we know that it will be a great tool for their clients and customers that will prove helpful and complementary to their business. If you're interested, head to the Applications Store on your iPad today, and check it out. You'll be dazzled not only by the application's design but the properties it presents as well.