QR Codes & Real Estate

As we continue migrate down the technological path we're constantly bombarded with the newest and latest trends, all promising to make our lives a little bit easier. And if you're like me we glance over these articles and announcements and put as much stock into their ideas of grandeur as we would our grocery list. However, much to my surprise I came across something that was relatively new and exciting. And I thought to myself, "this could really make things easier." What was this epiphany and newly discovered miracle? The QR Code!

It may be at this point you're probably asking yourself, "What is a QR code?" And more importantly you're probably wondering how QR codes fit in with real estate. Well, it's good that you asked….well maybe you didn't ask, so I'll ask that question for you, for the sake of this blog. A QR code is a very simple black & white pattern in a box that contains valuable data and information. When looking at the QR code with the naked eye you won't understand what you're looking at.

However, when you download a QR code reader to your iPhone or other Smartphone the codes turn into something much more important. With the QR code app open, take a snap shot at the QR code and then let the app do the rest.

QR codes are becoming a very powerful tool in the real estate industry. For example, if you're listing a property and there's a ton of information such as photos & other content, with the advent of the QR code there isn't a need to capture every little detail.  Not only can the QR code showcase the listing photographs, agent's website, & agent profile, it's great for describing neighborhood  details, & other attractions within the community.  Furthermore, this is a great tool to implement when producing flyers for those individuals who are driving by and want more information.  Also, it's great for individuals who attend open houses and want more information on the property as well. QR codes are just a sampling of the new and convenient ways technology is making your life easier.

Comments

• By Nevea on Tuesday, June 14, 2011
   

  That's way more clever than I was expecting. Thanks!