Is Twitter Still Relevant?
Social Media Examiner's Michael Stelzner hosts podcasts on various social media marketing topics. Recently he interviewed Brian Solis in an episode to cover the question of whether or not Twitter marketing still matters. The episode runs just over 25 minutes and gives a lot of insightful information as to how Twitter can still be used effectively.
It may not be the hottest or trendiest social network of today, but Twitter is still important, just in different ways than most social media platforms out there. It is great for targeting specific audiences and joining in on conversations. Companies can use Twitter to listen to their customers and analyze trends. With nearly 175 million tweets being sent out a day, we're positive that Twitter still matters.
To hear more about this topic and Stelzner's interview with Solis in full, click here.